Online Customer Drive Information Program

Online Customer Drive Information Program

Online Customer Drive Information Program

Mercer has teamed up with Inventium, a leading innovation-consulting firm, to offer a digital learning program focused on driving game-changing innovation.

 

Innovation Made Tangible

Mercer’s research on what it takes to thrive in an age of disruption has identified innovation as a key component of a thriving workplace. Innovation is important not only at the organisational level as a driver of sustainable growth and competitive advantage — it also matters at the individual level. In fact, energised employees are twice as likely as non-energised employees to describe their company as actively supporting innovation.

So although most companies would agree that innovation is a critical ingredient for success, the challenge comes in determining how to embed a culture of innovation into the fabric of your organisation. The Inventium online program is practical, actionable and accessible — creating confident innovators at all levels of your organisation.

How do you do it? To spur innovation from within, you need a simple approach that everyone can implement. The program starts with identifying opportunities using an evidence-based approach that puts the customer at the heart of your innovation efforts. The next step is to generate disruptive ideas and breakthrough solutions to solve the most pressing challenge. And finally, de-risk the innovation process through targeted experimentation.

Inventium's Customer Driven Innovation online program (Mercer) from Inventium on Vimeo.

 

Turbo-Charge Your Innovation Culture

Inventium’s Customer-Driven Innovation (CDI) online program draws on multiple formats (audio, visual, text) to create an engaging experience that leads to true behaviour change through tools and processes that are scientifically proven to work. The program is self-paced — once it’s launched, participants can access the materials anytime, anywhere for up to 60 days. Key topics are broken out into 39 bite-sized lessons grouped into three modules:

Module 1 – Identifying Customer Driven Opportunities

Module 2 – Generating Breakthrough Solutions

Module 3 – De-Risking Innovation Via Experimentation

 

Hands-On Learning & Ongoing Support

Each module contains mini-assignments (10 in all) for real-world application. These are submitted to CDI coaches who provide individualised feedback. If participants need more support, they can drop in during weekly “office hours” for live chats with an innovation expert. A companion mobile app also helps to reinforce learning with quizzes, templates and other tools.

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About Inventium

Since 2007, Inventium has leveraged its scientific methodology to help more than 100,000 people around the world become brilliant innovators. Inventium has worked with progressive organisations such as Google, GE, Coca-Cola, Disney, American Express and LEGO, and its approach is proven to help individuals and organisations embed innovation into their DNA.

Meet Amantha, Head Inventiologist

Dr Amantha Imber is an innovation psychologist, best-selling author and founder of Inventium. She is the co-creator of the Australian Financial Review’s Most Innovative Companies list. Her thoughts have appeared in Harvard Business Review, The Huffington Post, Forbes and Fast Company, and she is the author of two books, The Creativity Formula and The Innovation Formula.


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